OMVIC fines Chenier Motors $3,000 after a mystery-shop worksheet on a 2025 Jeep Compass came to $1,213 more than the advertised price

Chenier Motors Ltd. had been a registered dealer since around June 1982 without once appearing before OMVIC’s Discipline Committee or Tribunal, and its one recorded reminder on all-in pricing came at an inspection in June 2016. The case that ended that record was a blue 2025 Jeep Compass, stock number 5192, which the agreed facts describe as advertised at $41,591 plus taxes and fees, without particularizing what the fees were. On or about August 13, 2025 an OMVIC representative asked about it while posing as a member of the public, and salesperson Michael Yuskow handed over a worksheet: a total sale price of $41,312, then $2,195 for freight, $100 federal air tax, a $499 administration fee, a $499 Platinum Security insurance fee and $199 for fuel, with a $2,000 rebate to come off. The agreed statement of facts adds it up at $42,804, which is $1,213 more than the advertised price, on an ad that had already said taxes and fees were extra. On May 27, 2026, OMVIC’s Discipline Tribunal fined the dealer $3,000 for breaching s. 36(7) of O. Reg. 333/08, the all-in price rule, together with ss. 4(1), 4(2) and 9(3) of the Code of Ethics.

The people on the order

Kara Lynn Chenier, a salesperson since around July 1997, was an officer and the Person in Charge of the dealer’s day-to-day activities; Yuskow, a salesperson since around June 2004, worked for the dealer. The agreed facts record one earlier contact on the point: during an inspection on or about June 9, 2016, a representative of the Registrar reminded the dealer to advertise all-inclusive prices under s. 36 of the regulation and the Code. The dealer’s most recent inspections had shown compliance with s. 36(7).

Nine years after that reminder, the Compass ad quoted a price plus unparticularized “taxes and fees,” and the worksheet added five charges to it. Under s. 36(7), the advertised price of a vehicle must be the total a buyer pays, including every fee and levy, with only taxes carved out on the terms the regulation sets. Freight, the federal air-conditioning tax, an administration fee, a security product and a fuel charge all belong inside the advertised number.

What the Panel found against each of the three

The Panel, Public Member Sherry Darvish with Registrant Members Joe Malfara and Chris Pinelli, sat under Rule 1.07 on an agreed statement of facts dated May 14, 2026, a jointly proposed disposition and a waiver of oral hearing. It found the dealer in breach of Code ss. 4(1), 4(2) and 9(3); Chenier, as Person in Charge, of ss. 6(2) and 9(3) for failing to ensure the dealer complied; and Yuskow of ss. 4(1), 4(2), 6(2) and 9(3), both for the way he traded the vehicle and for causing the dealer’s contravention.

The order has four parts: a $3,000 fine on the dealer, payable within 90 days; the MVDA Key Elements course at 80 percent or better within 90 days for Chenier and for Yuskow; and an offer from the dealer, within the same 90 days, to fund the Automotive Certification Course for every current and future salesperson it employs. In accepting the joint penalty the Panel gave two reasons: this was the dealer’s first breach of the Code, and the amount involved was small.

Against the site’s other all-in cases from the same May 27 docket, Stouffville Hyundai came ten weeks after a formal warning letter and Guelph Hyundai paid $9,000 with an unregistered salesperson in the mix. The dealer’s file has one reminder from 2016 and a clean recent inspection history. The course orders run to the individuals: the same Key Elements test, at the same 80 percent, that grandfathered registrants write to renew.