Privacy policy
Last updated: April 26, 2026
The short version
We collect the minimum to send you the regulatory updates you opted in to, plus aggregated usage analytics through Google Analytics 4. No advertising, no behavioural tracking, no data sale. Your study progress in the iOS app stays on your device.
Who runs DealerPrep
DealerPrep is operated independently in Ontario, Canada. Privacy questions go to [email protected].
What this site collects
If you submit the email form, we store: your email address, the page you signed up from, your IP address, the country your IP resolves to, and your browser's user-agent string. We use this to send the regulatory and product updates you opted in to, and to keep our list clean.
We use Google Analytics 4 to understand which pages get traffic and
how visitors arrive. GA4 sets cookies (such as _ga and
_ga_8609XL49X5) and reports aggregated usage to Google as
our processor. We do not enable Google Signals, advertising features,
or cross-site tracking. Google's privacy practices are described at
policies.google.com/privacy.
The site is hosted on Cloudflare Pages and the audience list is stored in Cloudflare D1. Cloudflare may store and process data at edge locations outside Canada. Google Analytics data is processed by Google on infrastructure they operate.
Cookies
This site sets only the Google Analytics cookies described above and
a small localStorage entry to remember your light/dark
theme preference. No advertising or remarketing cookies. You can
block GA cookies by installing Google's
Analytics opt-out browser add-on,
or by using your browser's privacy controls.
What the app collects
Nothing leaves your device by default. Study progress is local-first and may sync privately across your devices via iCloud, which uses your Apple ID. We never see it. Purchases go through Apple's StoreKit; we receive only what's necessary to validate your entitlement.
How we use your email
Roughly one email a month covering OMVIC bulletins, MVDA changes, CPD rule shifts, and occasional DealerPrep product updates if you've opted in. We won't share or sell your address.
Retention
We keep email addresses on the audience list until you unsubscribe. Google Analytics event data is retained for 14 months in our GA4 property, after which Google deletes it automatically.
Your rights
Under Canada's Personal Information Protection and Electronic Documents Act (PIPEDA) you have the right to: request access to the personal data we hold about you, request correction of inaccurate data, request deletion, and withdraw consent for marketing. To exercise any of these rights, email [email protected]. We respond within 30 days.
Unsubscribing
Every marketing email has an unsubscribe link. You can also email [email protected] and we'll remove you within a business day.
Canadian anti-spam (CASL)
By submitting the email form you give express consent to receive commercial electronic messages from DealerPrep. You can withdraw consent at any time using the unsubscribe link or by emailing us.
Children
DealerPrep is intended for licensed or licence-pending dealers and salespeople in Ontario, who are adults. We do not knowingly collect personal data from anyone under 13. If you believe we have, contact us and we'll delete it.
Contact
Questions about your data: [email protected].